For Experienced Users
Suitable for those who have already experienced the magic of setting up targeted advertising on Facebook and Instagram
Who will benefit from this Meta Ads course for business development?
You are already familiar with Business Manager settings
There are no limits to perfection in targeting settings. The Meta advertising platform is constantly changing, with new features appearing. We will help you navigate the advertising account jungle and dive into options that are completely incomprehensible to beginners.
You are an SMM specialist with a desire to grow
We all understand that it is impossible to promote an account without paid advertising. Do you want to provide a full package of services to your clients and increase your income? Come and learn targeting.
You have your own business or project
If you manage everything yourself and perform all company functions, including setting up ads, then this is definitely for you. Without high-quality targeting, it is very difficult to sell.
Meta Ads Course Instructor
Ekaterina Koreshkova
Internet marketing specialist, agency founder and director, lecturer at MOST Business School. Certified expert with many years of experience in managing large-scale advertising campaigns.
Intensive Meta Ads Course Program
DAY 1. Preparation for Launching Ads
- Advertising policies and rules
- Express analysis of the project
- Preparing the account for launching ads
- Advertising objectives – how and when to use them
- Sales copy and offers
DAY 2. Business Manager Settings and Advanced Features
- General targeting settings
- Retargeting and lookalike audiences
- Working with the media library
- Creative Hub and Pixel setup
- Events Manager — conversion setup
- Catalogs, E-commerce, and Facebook Concierge
- Launching the advertising campaign
DAY 3. Advertising Strategies
- Advertising funnels and Budget planning
- Ad optimization
- Advertising campaigns focused on ROI
- Analysis and advertising reports
Organizational Information About the Meta Ads Course
- The course will take place over 3 evenings in the format of remote online classes.
- Dates: November 9, 11, and 13 from 18:00 to 20:30.
- The full price of the intensive course is 200 EUR (special price for our alumni — 150 EUR).
- Requirement: you already have business accounts on Facebook and Instagram, as well as access to Ads Manager.
Course price: 200 €
For MOST alumni — 150 €
Application for the Meta Ads Course for Business Development
Please fill out the form below to register.